Five designers have been chosen to take part in Scotland’s first ever textile and fashion showcase in Hong Kong.
25 designers applied for funding to be part of Scotland Re:Designed’s showcase in March 2016 at PMQ, one of Hong Kong’s most prestigious venues.
The five fully funded designers were chosen by a panel of expert judges including Director of Graduate Fashion Week, Martyn Roberts, David Watts, Fashion Business Advisor and former Business Support Manager at the British Fashion Council, SWG3 founder Andrew Fleming-Brown and Chris Hunt, founder of Scotland Re:Designed. The designers will promote Scottish fashion and design to Hong Kong consumers, media and industry at a series of pop up shops and exhibitions.
The successful designers include Ayrshire-based textile designers MYB Textiles of Newmilns, together with luxury knitwear brand Cats Brothers, Elizabeth Martin Tweed, menswear designer Kestin Hare, and printed silk specialist Silken Favours.
Cabinet Secretary for Culture, Europe and External Affairs, Fiona Hyslop, said: “Scotland is home to a thriving textiles industry with an annual turnover of £756 million which supports 9,500 jobs. Scotland Re:Designed is a fantastic opportunity to promote Scottish fashion in Hong Kong and I congratulate each of the five designers who were successful in securing a place at this prestigious event.
“Scotland Re:Designed is supported by the Scottish Government and we are committed to ensuring the profile of Scottish design and innovation remains high. I’m confident this event will demonstrate to the world that Scottish fashion is bold and exciting with a vibrant future.”
Chris Hunt, founder of Scotland Re:Designed, said: “We are delighted to be able to support five Scottish businesses in developing their brands further in the Far East through sponsorship from the Scottish Government.
“This showcase in Hong Kong will provide an unparalleled experience for the designers and will give them the chance to connect with invaluable contacts in the Hong Kong fashion, design and manufacturing industries.
“It is also an excellent opportunity for us to showcase Scotland’s fashion and textile community internationally; showing people across the world what we are capable of.”
The SRD Hong Kong Showcase was first announced by First Minister Nicola Sturgeon following her visit to Hong Kong in July.
For more information on SRD and the designers taking part in the Hong Kong showcase visit www.scotlandredesigned.com
Scotland Re:Designed
First launched at Scotland Week in New York in 2012, Scotland Re:Designed was created to facilitate fashion, accessories, interiors and textiles designers and manufacturers, giving them an opportunity to build their brand and businesses both in Scotland and on an international stage.
MYB Textiles
The company Morton Young and Borland Ltd was founded in 1900 in Ayrshire, Scotland, exclusively manufacturing Scottish Leno Gauze weave, later known as Scottish Madras. Morton Young and Borland has developed the name MYB Textiles over the past 20 years to add a contemporary edge to their proud heritage.
MYB Textiles houses the world’s only Nottingham Lace design team. This coupled with their specialist knowledge of Scottish Madras makes MYB an industry world leader. MYB Textiles are recognised worldwide for their commitment to ensuring the highest quality of production – driven by continual product and design innovation, new technology and a highly skilled workforce. This allows MYB to supply both volume and small runs of bespoke designs quickly, whilst maintaining the highest quality standards in the industry.
